WPP CEO Mark Read Commits to Tech Clients and Dispels Sora Competition
WPP CEO Mark Read underlined the advertising business’ commitment to its technology clients despite citing their lack of spend last year as having weighed down its financial results, as the company reported organic revenue growth of 3.2%, underperforming against its nearest competitors. The agency network–which owns Ogilvy, GroupM, VML and AKQA–reported revenue for 2023 of…