Q&A: Doug Ray’s New Advisory Hits on Marketers’ Need for On-Demand Expertise

In the year since stepping down from his role as U.S. CEO and global president of Dentsu Media agency Carat, Doug Ray founded an eponymous media advisory firm. Ray Media Advisory works across the advertising ecosystem–with agencies, brands, publishers and ad-tech firms interested in the ex-agency executive’s advice. In 2021, Ray also served as Dentsu’s…