Ardbeg hosts circus-themed experience on Brick Lane
The event was created by New Moon.
The event was created by New Moon.
The campaign is backed by £1m adspend across the Channel 4 network.
E45 and T&Pm join the podcast to talk through the research, making and what follows their winning campaign.
The appointment follows a four-way competitive pitch.
Hyper-local work spans 75 bespoke executions.
Al-Qassab takes over the reins from temporary chief Zillah Byng-Thorne on 1 June.