RNIB, MullenLowe and Cannes Lions announce new award celebrating alt text
Category will encourage ad industry to write image descriptions for the visually impaired.
ASA upholds Unilever complaint that ‘Mynx’ ads by rival denigrated Lynx brand
Watchdog said case shone light on how companies should be wary of discrediting rivals.
Müller special build features super-strong Declan Rice
The work centring on the footballer was created by VCCP and Girl & Bear.
Telegraph Media Group turnover up 5.4% to £268m as ownership uncertainty continues
‘Pre-exceptional items’ lead to £244.6m loss in 2023.
Will media buyers be the first victims of AI?
Wesley ter Haar of MediaMonks has compared media buyers to the “travel agents of the 2000s”.
Roblox taps Xbox for CMO as it splits marketing and comms
Chief marketing and communications officer Barbara Messing left Roblox last November.