Adweek Podcast: The Hispanic and Latinx Audience Loves Fútbol and Football

The TelevisaUnivision offices are buzzing with excitement and that is because they are streaming the biggest American futbol football game of the year–Super Bowl LVIII. Several brands are activating within the Spanish-language broadcast on Univision in addition to CBS; TurboTax, Totino’s, Audi, Total by Verizon, and T-Mobile have all announced Spanish-language spots. In this episode…