Athletic Brewing’s CMO on Famous Faces, Free Brews and Fierce Competition

Head into a nightclub, belly up to the bar and order an Athletic–making note of this fast-growing brand’s non-alcoholic status is entirely optional. For a recent promotion, Athletic Brewing bought the first round for parched Americans, stepping up its efforts in the on-premise space shortly after overtaking behemoths Heineken and Budweiser as the top-selling booze-free…