Inside Visa’s Sponsorship Strategy: The Super Bowl Sets Up Its Bigger Goals for the 2026 World Cup - Ahmed Maher

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Inside Visa’s Sponsorship Strategy: The Super Bowl Sets Up Its Bigger Goals for the 2026 World Cup

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Inside Visa’s Sponsorship Strategy: The Super Bowl Sets Up Its Bigger Goals for the 2026 World Cup

Feb 21 2024

Inside Visa’s Sponsorship Strategy: The Super Bowl Sets Up Its Bigger Goals for the 2026 World Cup

Even as it supported NFL partners and unveiled its new F1 ride at Super Bowl 58 in Las Vegas, Visa was executing its marketing game plan for the 2026 World Cup. In early January, amid the National Football League playoffs, Visa announced an extension of its partnership with global soccer governing body FIFA through 2026….

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Results-driven MBA holder with a specialization in Marketing and ongoing studies in a DBA program at Arab Academy for Science & Technology (AASTMT). With extensive experience in the marketing field More than 10 years

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