GS&P’s Margaret Johnson Shares Her Secrets on Developing a Winning Super Bowl Ad

Goodby Silverstein & Partners has four clients in Super Bowl 58–Kawasaki, Doritos, Mountain Dew and BMW. And it’s not even the first time the San Francisco-based agency has pulled such heavy duty. The buck stops with chief creative officer Margaret Johnson, a 28-year veteran of the agency who has worked on Big Game ads for…