Influencing Without AI: How Creator Marketing Will Be (Re)Shaped in 2024
Influencer marketing shows no signs of slowing down in 2024 as it continues to prove its worth to brands around the globe. It’s engaging, it works and is cost-effective compared to other channels. It’s no surprise, then, that 82% of marketers report having a dedicated budget for influencer marketing, which has blossomed into a $21…