Exclusive: How Affiliate Platform Howl Fell Months—and Millions—Behind on Publisher Payments

The affiliate network Howl, one of several technology platforms powering the $16 billion affiliate marketing industry, has struggled for years to consistently pay its publishing partners, racking up millions of dollars in delinquent payments and bottlenecking a key source of publisher revenue, according to interviews with executives at four commerce media operations. These overdue payments…