The Colorful World of Marketing With Victoria Lozano

In a new episode of Marketing Vanguard, Victoria Lozano, evp of Marketing at Crayola, recently shared insightful perspectives on the evolving role of marketing leadership. Lozano, responsible for steering Crayola’s marketing strategy, emphasizes the importance of strategic decision-making and clarity in the dynamic CMO landscape. “If you could get those two things [building brand equity…