NHS Blood and Transplant OOH campaign calls for donations after London cyber attack
The work links train departure times with the number of blood donations the NHS needs.
5 Topics That Will Be the Talk of Cannes
It’s all smiles and nods until the third glass of rose hits. Here’s what ADWEEK predicts Cannes-goers will be talking about when they stop being polite and start getting real: 1. Whether AI is driving layoffs and client in-housing Artificial intelligence will likely get a glowing report card on stage, but after hours, you may…
The Dos and Don’ts of Your Time at Cannes
Need a primer or reminder on how to stay safe and sane in Cannes? Here are some of ADWEEK’s proven tips for handling it like a seasoned pro: DO sit in the front row when any friend or colleague is speaking. It means a lot more than you’ll know until you’ve been on stage. DON’T…
Retail Media’s Next Phase: Retailers Take On Ad Giants
As retail media explodes to reach a projected $140 billion in global ad spend this year, according to Emarketer, major retailers have found themselves in new strata of competition. Those mind-boggling predictions mean retail media networks (RMNs) are also expected to make a bigger splash this year at the Cannes Lions festival as marketers increasingly…
These Celebs Mean Business at This Year’s Cannes
Celebrities rarely come to Cannes Lions just to socialize on adtech yachts. If they’re not promoting their own startups, they’re guests of major corporations hoping to leverage their star power to get more butts in seats at the Palais. Here are some of this year’s best-known names in attendance. Queen Latifah Rapper, actor, producer Marleen…