Half of adland believes advertising has negative environmental impact
Just 12% of adland staff think ad industry has positive impact on climate, 48% feel it has negative impact.
Gold House Celebrates the 2024 Class of A100 at Gold Gala
Gold House, an influential cultural organization dedicated to empowering AAPI creatives, businesses and communities, hosted its highly anticipated third annual Gold Gala, themed A Gold New World. The event took place at the historic Music Center in downtown Los Angeles and attracted over 600 guests, including prominent leaders. The Gold Gala was a vibrant celebration…
Netflix announces ad tier milestone and ad tech platform at upfront
The streaming platform’s ad-supported plan reaches 40 million global monthly active users and drives 40% of all signups in the 12 countries where it’s available.
Netflix Unveils In-House Adtech Platform at First In-Person Upfront
Netflix is looking to score on its NFL Christmas Day games by doubling down on adtech. In its first in-person TV upfront week presentation (the company had a virtual upfront last year), held today at Manhattan’s Pier59 Studios, the company announced several ad tier updates, including its own in-house adtech platform. “Bringing our adtech in-house…
WBD Debuts New Dune Series, Ad Products and One WBD System at Upfront
Warner Bros. Discovery unveiled a slate of new content, ad products and consumption metrics at its TV upfront presentation in Madison Square Garden on Wednesday morning. The pitch, whose theme was Make It Happen Here, centered on the iconic intellectual property WBD has at its disposal and a reenergized stable of television and film following…
The Garage Podcast: The Future of Retail Media Networks
Welcome back to The Garage: Tools for Retail Media Innovation. Hosted by Albertsons Media Collective’s Evan Hovorka, vp of product and innovation, and Dan Massimino, director of marketing, The Garage dives into the why, the how and the who cares of retail media innovation. In our fourth special episode from the Possible conference in Miami,…