Prostate Cancer UK uses surreal convos with a baby and a barbie to show future risk
Campaign was created by VCCP.
Sam McAlister: pitching lessons from the Prince Andrew Newsnight interview
McAlister, the BBC producer who secured the famous interview, shares pitch negotiation tips.
Campaign Best Places to Work 2024: Top five large companies
Campaign reveals the ranking of large companies with 150 or more UK employees. The scheme is run by Campaign and Workforce Research Group (WRG) in association with Connor Broadley Benefits Consulting.
Tubi’s Super Bowl Campaign Wins 2024 Grand Effie; Mischief and McCann Take Top Agency Honors
The advertising industry’s top award recognizing marketing effectiveness revealed its winners tonight. The Effie Awards U.S. handed out its Grand Effie to Tubi, while recognizing an array of companies including Molson Coors, McDonald’s, McCann Worldgroup and Mischief @ No Fixed Address for their effective work over the past year. Tubi scored the Grand Effie for…
Adweek Podcast: Are TV Upfronts Still Worth It?
Every year, the major television networks and streaming services come together for the TV Upfront season, presenting to advertisers with the hopes of securing their ad budgets for the upcoming season’s schedule. There are CEOs, A-listers, and the hope that their offerings are worthy of brands’ time and media investment. But it’s become more than…
How H&R Block Is Embracing the Digital Age With Jill Cress
In this episode of The Speed of Culture podcast, host Matt Britton welcomes Jill Cress, chief marketing and experience officer at H&R Block, to discuss the tax preparer’s strategic pivot toward digital and mobile experiences, the impact of AI on consumer financial interactions, and insights into career longevity in the rapidly evolving tech landscape. The…